What is it about project management that offers MegaTech a competitive advantage in its industry?

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What is it about project management that offers MegaTech a competitive advantage in its industry?

Business case study – Mega Tech, Inc.

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Case Study 1.1 MegaTech, Inc.

MegaTech, Inc. is designed to highlight some of the reasons why an organization that had operated in a relatively stable and predictable environment would seek to move to an emphasis on project-based work. The trigger event, in this case is the advent of the NAFTA treaty, which opened up competition on a more price-competitive basis.

Questions

What is it about project management that offers MegaTech a competitive advantage in its industry?
What elements of the marketplace in which MegaTech operates led the firm to believe that project management would improve its operations?